23 June, 2005

Something interesting from...

...Marketing Week this week! Well, not so much them as the companion title "Precision Marketing" which I also get (it's for people in the direct marketing game, which is me, I guess, even if I am almost 100% B2B content)...

Anyway, Ubisoft are launching *another* remake of Bomberman (play a shoddy version of the original there ;) and *apparently*, if you go here (from tomorrow onwards, until the end of the campaign), you can get hold of a pack of free, personalised business cards to give out to your friends (that are also a five quid off voucher for the game!)...

It's viral marketing at it's sneaky best... ;)

Bet you have to register for spam too...(use your old Hotmail account)... :)

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